Team
EXPERTS IN DOING WHAT MATTERS
Each with over twenty years of experience – as founders, managers, strategists and bridge builders within agencies, global corporations, medium sized companies or start ups – together, we’ve seen a lot and learned how to focus on what really matters.
Nina Rieke
Founder & Managing Director
nina@whatsnextnow.de
Nina is an expert for brand- and communication strategies with a highly successful track record in marketing and advertising agencies, most recently as the Chief Strategy Officer of DDB Germany. She studied Communication in Social and Economic Contexts (University of Arts, Berlin) and later trained as a systemic business coach and transformation facilitator. Nina has been a guest lecturer at the University of Lucerne since 2016 and started lecturing at the University of Arts, Berlin in 2019. She is also a member of the German Advertising Council. In November 2021 she published “Wie Werte Marken stark machen” together with her co-author Hans-Christian Schwingen – a guidance system for values driven brand management (so far only available in German).
Experienced
We championa for experience and expertise, rather than of large and unwieldy junior teams.
Pragmatic
Rapid innovation sprints for iterative solutions instead of a never-ending linear strategic process.
Competent
Broad strategic know how compared to limited skills within one organisation.
Individual
Bespoke and collaborative approaches rather than one-size-fits-all’ of consulting products, -tools and -theory.
OUR PARTNERS
Through out network, we create access to top-class strategy experts, all of whom bring many years of experience to the table. Some of our partners can be found here on the site. On this basis, we put together the right team for each project of create contacts with the right people. Get in touch for the right expert.
Nele Pachnicke
Insights-based strategy for organisations & institutions
Berlin
Sue Imgrund
Strategic planner for brand and communications
Frankfurt
Julia Peuckert
Expert for Brand and Communication Strategies, Facilitator for Change Processes
Berlin
Sabine Ahrens
Brand Strategy & Creative Direction
Hamburg
Sina Tams
Consultant for Brand Building, Brand Strategy and Creative Communications
Berlin
Dirk Nitschke
Brand & Communication Strategy, Business
& Individual Coach, Facilitator for Transformation and Change Processes.
Berlin
Ralf Fuss
Freelance Global Strategy Lead
Berlin / Asia
Fabian Roser
Creative Consultant for Digital Communication
Hamburg
Susanne Lämmer
Freelance Strategy Director for digital Communication. Brand / Customer Experiences. Content Strategy.
Berlin
Benjamin Wegner
Business Analyst. Consultant. Product Owner.
Hamburg
Geoffrey Hildbrand
Marketing Research. Planning. Design Thinking.
Hamburg
Horst Liebetrau
Innovation Consultant for Digital Products & Services
Cologne
Nadia Zaboura
Beraterin für Tech, Media, Science | Jury-Vorsitzende @Radiopreis | Gutachterin BMBF, EU | Kuratorium Grimme Forschungskolleg
Köln
Nina Matzat
Digital creative consultant for digital strategy, concept and digital creative, video and content
Hamburg
Mela Chu
Beraterin für agile Innovationsmethoden, Design Thinking und digitale Transformation
Köln
Susanne Lämmer
Hier die Beschreibung...
Berlin